Lately, Ford has been making some ambitious forays into areas beyond your average auto industry. Earlier this year, SYNC Connect rolled out with the new Ford Pass system, symbolizing a new era of tech for cars. Ford also has been brewing the Chariot ride service, a similar ride-hailing shuttle service to big names like Uber and Lyft. However, Chariot has some key differences in comparison to those competitors, and Ford is slowly expanding its new service across the country.
While Lyft and Uber rely on employed drivers using their own cars for the ride service, Chariot uses locally-provided Ford Transit vans. This makes rolling out the service a bit more complicated, since the vehicles aren’t provided by the driver like in the other apps. However, it promotes professionalism and consistency, and – more importantly – shows off Ford’s Transit van lineup.
Currently, San Francisco and Austin, Texas are the only two states to have the Chariot ride service, but Ford representatives have stated they expect Chariot to be available in at least five cities by the end of 2017, possibly more. Chariot will also be launching a special service for colleges, with the main ride-hailing service focusing on business commuters. Here’s hoping we see Chariot in Florida soon! Let us know your thoughts on this new Chariot Ride Service here at Sun State Ford!